CHARLOTTE FOOD INNOVATION DISTRICT

Innovative solutions and market opportunities for Charlotte’s local food economy.

Charlotte Food Innovation District

 

The Charlotte Food Innovation District was formed to educate and promote innovative solutions and grow market opportunities for Charlotte’s local food economy. The goal of the district is to build a geographically clustered set of businesses, organized into a Food Innovation District, that can share resources and work together to bring economic support and community resilience around food to the Charlotte region.

Mindful & Good was hired as a design partner in helping to shape the Charlotte Food Innovation District at its inception from the stakeholder phase with integrating design thinking and strategy to the brand building phase, brand architecture, logo design, collateral, marketing and website.

SERVICES
Brand Strategy
Branding
Illustration
Print

COLLABORATORS
Client: Charlotte Food Innovation District
Design Director & Designer: Rachel Martin

SUSTAINABILITY STATS
Connecting Local Food Systems
Design for Circularity
Sustainability Education & Incubator
Sustainable Print Production
Targeting Climate Change
Woman Owned & Operated