CHARLOTTE GREEN ALLIANCE
Helping small businesses to adopt environmental practices.
Charlotte Green Alliance
The Charlotte Green Alliance helps small businesses to adopt environmental practices that are profitable and are a resource for the community they serve. The alliance sets certification benchmarks, education and resources that are promoted with a Green Alliance member seal to enable customers to shop at a local business that is doing its part for the livability, workability and sustainability of Charlotte.
Mindful & Good was hired as a design partner in helping to shape the Charlotte Green Alliance from integrating design thinking and strategy to the brand building, brand architecture, logo design, infographics, signage and stationery system.
SERVICES
Branding
Brand Strategy
Illustration
Print
COLLABORATORS
Client: Charlotte Green Alliance
Design Director & Designer: Rachel Martin
SUSTAINABILITY STATS
Design for Circularity
Environmental Impact Solutions
Sustainability Business Certification
Sustainable Print Production
Targeting Climate Change